The ocean is what keeps the planet alive. It regulates the climate, absorbs CO2 and is a source of livelihood and nutrition for billions of people. But did you know that 8 million pieces of plastic make their way into the ocean every day? To put that into perspective, that equates to one garbage truck full of plastic being emptied into the ocean every single minute, and only 1% of it floats - the rest sinks to the bottom of the sea. On UK beaches alone, there are approximately 5000 pieces of plastic and 150 plastic bottles to be found per square mile.

Personally I have been using Black Project Fins and Paddles for SUP for the past couple of years now and highly rate the equipment and innovation that Chris is putting out. Whenever we are testing Paddle Logger we always ensure that before updates are released a certain amount of on water testing is done. Putting the app through its paces in the real world. More often than not it means me heading out for a few hours in varying conditions checking everything is working as we expect and ensuring that what we have theorised is easy to use and makes sense for the paddler. Naturally the use of Black Project equipment has become a part of that testing process.

While none of us ever really need an excuse to get out on the water, there’s nothing like a challenge to up the motivation levels, and help us improve as individual paddlers. In partnership with Paddle Monster, we have three active challenges at the moment that you can get involved in to start upping your game today.

The UK Virtual TT 2021 is a series designed to keep paddlers paddling! Aiming for incremental performance gains over a regular time period.

The event cycle will consist of 3 weeks of training culminating in an event entry week

Since we launched, sustainability and caring for the environment has always been a core value for us here at Paddle Logger. We are paddlers and see it as our responsibility to help protect our ocean playground.

As a team we are small, but we have a great impact with users across the globe. As a company we want to punch above our weight in helping to address the environmental challenges which affect us all. The more we grow, both financially and in terms of audience and reach, the more impact we can have.